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Crisis Communications Management

When you’re facing a crisis, Allyn Media should be your first call. Our team combines the unique perspective of former reporters, news producers, internal communications and change management experts, and brand advocates.

Allyn Media can see how your story is forming in the newsroom, in the boardroom and in the break room, and will immediately develop strategies to shape your message.

Crisis Communications Preparedness

Allyn Media assesses potential risks and develops comprehensive plans to prevent crises, manage crises, promote positive brand awareness and advance development. We incorporate proactive communication strategies into the organization’s culture because a great crisis communications plan will not work if “it’s not the way we do things.”

Approach

At the outset, we establish Guiding Principles based on your organization’s culture. The principles will guide decision making about what we say, when we say it, who we say it to, where we say it and why we are saying anything at all. They are developed in calm, clear thinking times and then supported by management. In the heat of the moment, we can check decisions against the Guiding Principles. In a crisis, there are new great ideas suggested every day and the Guiding Principles establish discipline and, as their name implies, guide us through the storm and into recovering and resuming business.

Crisis Communications Capabilities

  • Key message development
  • Media and spokesperson training
  • Threat assessment and research
  • Message discipline
  • Day-to-day role as “keeper of the message”
  • Public relations/media relations strategy
  • Public relations plan
  • Internal communications audit
  • Stakeholder communication
  • Background briefing and updating of key journalists
  • Digital crisis management strategy
  • Social media staffing and monitoring

Client Case Studies

7 Eleven, Allyn Media

7-Eleven

Airplane flying - Allyn Media

An International Airline

Dallas Zoo Savanna Society hat - Allyn Media

Dallas Zoo

Data Breach - Allyn Media

Data Breach

Poker Chips

Major Casino